Three years running I have set up the templates and produced the artwork for these A5 event guides. They are full of seminar listings, company overviews and speaker biogs etc following HP's strict company style guidelines. It's "Style Sheet City". Strange as that may sound, messing about with type and forms is something I really enjoy as I find a great sense of satisfaction when it all fits in well, looks good and is easy for the user to understand and navigate.